Information Marketing
Course Description :

​The value of information and its importance in developmental plans. The concept of information economics and investment. The concept of information marketing, development, value, aims, and current methods. Elements of marketing, information market, marketing research and clients, competition, bargaining, and communication. Information marketing strategies and information commerce via the Internet.​


Department :Library and Information
Program :
Course Level :Master
Course Outline :
 

School of Educational Sciences
Department of Library and Information

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